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21 Most Recent Articles
Written By: Bill Lampton Ph.d.

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1   Your Toll Free Number Could Be Turning Customers Away
When I launched my company, Championship Communication, ten years ago, a veteran entrepreneur advised me, 'Get your toll free number right away.' He argued that I would attract more clients and keep ongoing clients happy if they could call me at no charge.
Written by: Bill Lampton Ph.D.
Distributed: 2007-07-19 - Word Count: 720 - Viewed: 289 - Votes: 3 - Rating: 4.00
http://thePhantomWriters.com/free_content/db/l/turning-customers-away.shtml

2   Lessons From Best Broadcasters
We learn by watching experts in action. You learned to walk by watching your parents' steps. You learned to talk by observing how they moved their mouths. Later in life, you learned ice skating, ballet, golf, baseball pitching, dancing, driving a car and many other activities by watching people who did those activities well. In this article, we will seek to learn from broadcasters how to become better communicators.
Written by: Bill Lampton Ph.D.
Distributed: 2006-09-26 - Word Count: 738 - Viewed: 521 - Votes: 6 - Rating: 2.16
http://thePhantomWriters.com/free_content/db/l/lessons-from-best-broadcasters.shtml

3   Ten Tips for Getting Your Business Letters Read
With so many of us relying heavily on E-mail for professional correspondence, business letters have become special once again. Yet your prospects won't read just any letter, especially one from an unfamiliar name. To escape the wastebasket, your letter must offer compelling reasons to continue reading. So try these ten tips to increase the likelihood that recipients will give your letters their complete attention-all the way through.
Written by: Bill Lampton Ph.D.
Distributed: 2006-08-04 - Word Count: 711 - Viewed: 485 - Votes: 5 - Rating: 3.00
http://thePhantomWriters.com/free_content/db/l/getting-your-business-letters-read.shtml

4   Socialize Successfully With Your Boss and Employees
By participating in hundreds of receptions, dinners, celebrations, award ceremonies, fund raising campaign kickoffs and other out of the office happenings, I have learned which communication behaviors work and which ones backfire.
Written by: Bill Lampton Ph.D.
Distributed: 2006-06-20 - Word Count: 735 - Viewed: 697 - Votes: 7 - Rating: 2.85
http://thePhantomWriters.com/free_content/db/l/socialize-successfully.shtml

5   Stop Trying to Be Perfect
When I provide speech coaching for executives and when I direct Presentation Skills seminars for corporations, one of the first points I make is this: Trying to be perfect will ruin your presentation.
Written by: Bill Lampton Ph.D.
Distributed: 2006-05-02
http://thePhantomWriters.com/free_content/d/l/stop-trying-to-be-perfect.shtml

6   Customer Service At Its Best
Because we experience so much customer service that annoys us, and even insults us, finding someone who truly cares about customers lifts our spirits.
Written by: Bill Lampton Ph.D.
Distributed: 2006-04-21
http://thePhantomWriters.com/free_content/d/l/customer-service-at-its-best.shtml

7   Put Your Best Face Forward
Blink--a recent book by Malcolm Gladwell--cites research to support the concept that a person's face can do more than mirror the individual's mood. . .it can create a mood for that individual.
Written by: Bill Lampton Ph.D.
Distributed: 2006-03-24
http://thePhantomWriters.com/free_content/d/l/put-your-best-face-forward.shtml

8   Muzzling the Motor Mouths: Silence Workplace Windbags
During my twenty-three years in management, I dealt with blabbermouths frequently, so for the last ten years I have advised clients on how to silence the workplace windbags. Here are my suggestions for muzzling the motor mouths:
Written by: Bill Lampton Ph.D.
Distributed: 2005-12-01
http://thePhantomWriters.com/free_content/d/l/silence-workplace-windbags.shtml

9   Attract Clients With Your Business Card
Here are twelve ways to assure that prospects will read your card, and will become more likely to do business with you.
Written by: Bill Lampton Ph.D.
Distributed: 2005-11-18
http://thePhantomWriters.com/free_content/d/l/attract-clients-w-biz-cards.shtml

10   A Dozen Guidelines For Using E-Mail
In most of the seminars I conduct for corporations and associations, I reserve time to talk about e-mail. Why? Because e-mail has become one of our most prominent means of internal and external communication.
Written by: Bill Lampton Ph.D.
Distributed: 2005-11-04
http://thePhantomWriters.com/free_content/d/l/guidelines-for-business-email.shtml

11   Achieving Your Personal Best: Making The Leap From Good To Great
Jim Collins opened his book Good to Great with the statement, “Good is the enemy of great.” He explained...
Written by: Bill Lampton Ph.D.
Distributed: 2005-10-11
http://thePhantomWriters.com/free_content/d/l/leap-from-good-to-great.shtml

12   Handle Stage Fright: Make the Right Choice
Every time I direct a seminar on Presentation Skills for corporations, government agencies, banks, hospitals and other groups, I begin by talking about Stage Fright—because I know that’s the number one concern speakers feel.
Written by: Bill Lampton Ph.D.
Distributed: 2005-06-08
http://thePhantomWriters.com/free_content/d/l/how-to-handle-stage-fright.shtml

13   Top Ten Things Customers Don't Want To Hear—And What To Say Instead
Think back to recent conversations you had while you were shopping. Unfortunately, chances are very good that sales people who talked with you about their product or service used language that either surprised you, bothered you slightly, or infuriated you so much that you vowed not to do business with them again.
Written by: Bill Lampton Ph.D.
Distributed: 2005-05-12
http://thePhantomWriters.com/free_content/d/l/customers-dont-want-to-hear.shtml

14   Overcoming Stereotypes: A Key Step In Successful Communication
A few months after the infamous 9/11 disaster in New York City, I was directing a seminar in New York for the Orvis Company. I asked the group for examples of how stereotypes—our preconceived opinions about people, based more on assumptions than facts—had impacted their communication. One participant said:
Written by: Bill Lampton Ph.D.
Distributed: 2005-03-25
http://thePhantomWriters.com/free_content/d/l/overcoming-stereotypes.shtml

15   Getting The Most Out Of A Conference
Here is what I have learned about getting the most out of a conference, so your investment of time and money will bring long range dividends.
Written by: Bill Lampton Ph.D.
Distributed: 2005-02-25
http://thePhantomWriters.com/free_content/d/l/maximizing-your-next-conference.shtml

16   Ten Ways To Spend Less Time On The Phone
Picture the last hour of a typical work day. Reviewing the day’s activities, you’re shocked to discover how much time you spent on the phone.
Written by: Bill Lampton Ph.D.
Distributed: 2005-02-03
http://thePhantomWriters.com/free_content/d/l/save-phone-time.shtml

17   Illusion Of The First Time: Keys To Giving A Truly “Live” Performance
When I teach presentation skills to professional people--either in a seminar or through my personal coaching--I explain the long-standing theatre phrase, 'Illusion of the First Time.' Here's the meaning:
Written by: Bill Lampton Ph.D.
Distributed: 2004-12-28
http://thePhantomWriters.com/free_content/d/l/the-illusion-of-the-first-time.shtml

18   Celebrating Successes: The Power Of Compliments
Years ago, when I was new in management circles, a veteran administrator decided to share his self-described secret of success. He said: You have to be careful, Bill. I've learned not to compliment my people. Makes them too self-assured, and they get lax in their work habits. Better to keep them guessing.
Written by: Bill Lampton Ph.D.
Distributed: 2004-10-08
http://thePhantomWriters.com/free_content/d/l/power-of-compliments.shtml

19   How To Make A Strong First Impression: Seven Tips That Really Work
We have all heard this warning: You never get a second chance to make a good first impression. Also, human behavior specialists caution that we only have from seven to seventeen seconds of interacting with strangers before they form an opinion of us.
Written by: Bill Lampton Ph.D.
Distributed: 2004-09-30
http://thePhantomWriters.com/free_content/d/l/making-the-first-impression.shtml

20   SYMBOLS SAY PLENTY: SEE MORE, SELL MORE EASILY
For more than two decades, I was a salesman in one of the toughest arenas anybody could enter. I was a professional fundraiser. Yes, at cocktail parties I heard this hundreds of times: You do what? The tone implied disbelief, and even disapproval. If I had told people that I rob banks for a living, I would have brought more favorable responses, even from bankers.
Written by: Bill Lampton Ph.D.
Distributed: 2004-09-22
http://thePhantomWriters.com/free_content/d/l/symbols-say-plenty.shtml

21   SIMPLE WORDS WORK BEST
Big words belong in the dictionary, nowhere else.
Written by: Bill Lampton Ph.D.
Distributed: 2004-09-13
http://thePhantomWriters.com/free_content/d/l/simple-words-are-best.shtml



Locate By Category: Article Sitemap Locate By Author
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Uncategorized
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